An app logo isn't just a logo, it's an icon that has to survive on a crowded home screen, at tiny sizes, inside a rounded mask. Designing for that context takes a slightly different approach.

The constraints of an app icon

  • Small by default, it must read clearly at around 60 pixels.
  • Masked corners, iOS and Android crop your icon into rounded shapes.
  • Crowded neighbors, it competes with dozens of other icons.
  • No room for words, full wordmarks rarely work; a symbol or single letter does.

Principles for a great app icon

Keep it bold and simple, one clear shape or letter, strong contrast, and a confident color so it pops in a sea of icons. Avoid fine detail and thin lines that vanish at small sizes. Test it on an actual home screen, not just on a big canvas.

Your app icon is a billboard the size of a fingernail. Make one bold idea, not five small ones.

Design an icon that pops

Logofai generates clean, bold app logos and previews them as real app icons, right on your phone.

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Create and preview fast

Generate icon directions with an AI logo maker app, then preview them as actual app icons before you commit. For sizing across stores and platforms, see our logo size guide, and for color choices, best colors for a business logo.